The WorkPlanRetire team came to us wanting a fresh website design that would create impact—their company motto. They wanted to appear modern, which reflects their approach to providing employee benefits. WorkPlanRetire puts the focus on the employee’s well-being above all else. Specific imagery was curated, and purposefully not over-edited, to showcase individuals in the midst of naturally living their lives. With their goals to evoke impact and to feel modern in mind, the color palette and subtle graphic elements emerged to create a timeless website design that will serve them for years to come.