iJoin Visual Identity
When iJoin first teamed up with GSM Marketing, they were already equipped with their clean, professional, and brightly colored logo design. The logo, in turn, directly informed the vibrant color palette our team embraced for their visual style moving forward. Inspired by the bright and exciting range of color, we curated a library of imagery for their iJoin brand that leaned into their energetic vibrance while still capturing atmospheric feelings like aspirational adventure, relaxing leisure, and sharp, executive professionalism.
We paired those tools with rich, juicy gradients, distinctly dynamic textures, and a dash of crisp, structural geometry that nods to iJoin’s foundation in technological innovation.
Branding & Identity, Custom Business Cards, Pocket Folder Design, Print Marketing, Educational Documents, Brochure Design, Custom Presentation Decks, Event Assets, Custom Video, Email Marketing, Web Development
color + fonts
* Color palette was provided by iJoin’s parent company LDIntelligence; it informed GSM’s work on iJoin’s participant sub-brand and is employed across many iJoin brand assets. GSM Marketing expanded upon it to create iJoin’s FinTech sub-brand.
iJoin Enrollment Intro
Welcome to iJoin MAP!
Tutorial: Adding Outside Assets
Participant Communication: It’s Been a While