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GSM Marketing introduces Advisor Connect™, a video marketing communications program for recordkeepers and TPAs

GSM Marketing introduces Advisor Connect™, a video marketing communications program for recordkeepers and TPAs

GSM Marketing, a leading partner to retirement plan and investment professionals, is excited to announce GSM Advisor Connect, a video marketing communications program designed to educate and engage advisors interested in qualified retirement plans. The program illuminates market opportunities and encourages dialogue between advisors and their independent recordkeeper or TPA partners. Advisor Connect features monthly videos and accompanying resources which make business-building ideas clear and actionable.

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How it works

Each month, GSM delivers original advisor-centric communications via short studio videos and a downloadable companion resource. Each video shares a retirement plan topic, reveals market opportunities and suggests a conversation with their TPA or recordkeeping partner. The program leverages GSM’s sophisticated digital marketing platform (at no additional cost) to deliver monthly emails and track website traffic and video engagement.

Custom Branding

GSM adds custom branding to each video episode and companion resources to reinforce each client's brand. Custom branding is available at no additional fee for early program subscribers.

GSM Marketing President Alan Gross explains the program goals, “We know that video is a compelling medium to get and keep the attention of busy professionals - if you do it well. That means producing studio-quality work and delivering real, actionable ideas, not just “nice-to-know” information. Our goal is to encourage conversations between advisors and their TPA and recordkeeping partners.”

Program Cost

Advisor Connect is offered as an annual subscription. Take advantage of introductory pricing of $500 per month which includes custom branding. This special offer expires February 28, 2017.

For more information, please contact Tom Makeever (904.903.7067 or tom.makeever@gsm.marketing) or visit our website at: What We Do/Advisor Connect.

ABOUT GSM Marketing

GSM has been an expert resource to clients nationally since 2009. We offer strategic consulting and services to build relationships through better brands, websites, communications, and marketing programs. Clients include retirement plan recordkeepers, TPAs, investment advisors, fiduciaries, actuaries, portfolio managers, and other industry professionals. We also host Committed To Outcomes, a creative co-op to support education about saving for retirement as well as TPAResources.com to help owners and leaders of retirement plan service providers manage and grow their businesses.

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